Concept studyBusiness process automation

Made Logistics

A quoting and enquiry workflow for a logistics company

Type: Self-initiated concept
Discipline: Business process automation
Live build: Construction demo

Kestrel Build — the Construction demo — at desktop width. — Live build Kestrel Build · Construction demo, captured at 1440 and 390 px

The same page on a phone. — Live build Kestrel Build · Construction demo, captured at 1440 and 390 px

01Introduction

Logistics enquiries are detailed: origins, destinations, volumes, dates. This concept replaces back-and-forth emails with a guided quote request that structures the data and triggers the right follow-up automatically.

02Challenge

Sales teams retype details from emails into spreadsheets before they can price a job. Missing information means more emails, slower quotes and lost business to faster competitors.

03Objectives

A guided multi-step quote request that captures complete, structured data
Automatic routing by service type and region
Instant acknowledgement for customers and a ready-to-price summary for staff

04Approach

Guided input

The form adapts its questions to the service selected, so customers only see relevant fields.

Server-side rules

Validation and routing rules live on the server, where they can be tested and changed safely.

Workflow automation

Each request creates a CRM record, notifies the right team and sends the customer a confirmation.

05How it works

The request flow behind this concept. Choose a step to read what happens at each layer; the diagram is an illustration of the approach, not a deployed client system.

Concept architecture · illustrative

New quote: 1. Customer — A customer asks for a two-pallet delivery next Tuesday. 2. Quote form — The three-step form validates each answer as it goes. 3. Pricing rules — Pricing rules turn distance, weight and lead time into a draft price. 4. AI check — Free-text notes are checked for anything unusual, such as hazardous goods. 5. Jobs — The draft quote is saved with an expiry date. 6. Dispatcher — The dispatcher reviews and approves it in one click. 7. Quote sent — The customer receives the price, its assumptions and a link to accept.

01 · CustomerA customer asks for a two-pallet delivery next Tuesday.

06Design & development

The workflow runs as an API endpoint that validates input, stores the request and emits an event. Downstream automations — CRM, email, chat notifications — subscribe to that event, so new steps can be added without touching the form.

Idempotency keys prevent duplicate submissions, and failed deliveries are retried with exponential backoff.

07Technologies

08Final solution

The concept shows how a modest amount of engineering can remove hours of manual admin every week. The Construction demo illustrates the public website side of a project-based service business.

Explore the live demo

This is a self-initiated concept study by Straux Technologies. It does not describe work for a client, and no commercial results are claimed.